Category Archives: Search engine optimisation

Why are SEO and PPC strategies crucial for businesses?

If you stop to consider your personal buying habits for a second, you’ll quickly see why a strong presence online is now essential. As digital booking and buying systems take over from outdated traditional mediums and social media becomes a multi-functional marketplace with the power to develop or substantially expand brands, it’s becoming easier than…
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Five reasons to include seo in your marketing strategy

You may have a good website, but unless people can find it, you could be missing out on potential sales. Here's five reasons why you should include SEO in your marketing strategy: Increase number of visitors to your website Build brand awareness Build trust and credibility in your brand Generate new leads and customers Your…
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